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ABOUT THE NAACP


Founded in 1909 in response to the ongoing violence against Black people around the country, the NAACP (National Association for the Advancement of Colored People) is the largest and most pre-eminent civil rights organization in the nation. We have over 2,200 units and branches across the nation, along with well over 2M activists. Our mission is to secure the political, educational, social, and economic equality of rights in order to eliminate race-based discrimination and ensure the health and well-being of all persons.


The NAACP is a c4 organization (contributions are not tax-deductible), and we have a partner c3 organization known as NAACP Empowerment Programs (contributions are fully tax-deductible as allowed by the IRS).


Please contact development@naacpnet.org should you wish to donate. In media attributions, please refer to us as the NAACP.


NOTE: The Legal Defense Fund – also referred to as the NAACP-LDF was founded in 1940 as a part of the NAACP, but separated in 1957 to become a completely separate entity. It is recognized as the nation’s first civil and human rights law organization and shares our commitment to equal rights.

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NAACP STRATEGIC PLAN:

GAME CHANGERS FOR THE 21ST CENTURY

For more than a century the National Association for the Advancement of Colored People has worked to
ensure the political, educational, social, and economic equality of rights of all persons and to eliminate
race-based discrimination. Inspired by the force and commitment of The Call of 1909, which denounced
the growing oppression of people of color and mobilized thousands to work to bring this discrimination
to an end, the NAACP seeks to establish a strategic direction as it embarks on developing The New Call
for the 21st Century.


In the fall of 2011, the NAACP launched a process to develop its strategic direction and plan, creating a
powerful vision for the future, and setting organizational goals that would focus its work for the 21st
Century.


The six NAACP Game Changers below address the major areas of inequality facing African Americans
that are the focus of the NAACP’s work.

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